Say Ahh! and Breathe in this Winning 'Pure Michigan' Moment

A photo submitted by Ron Cooper of Novi was randomly selected from more than 100 entries as the winner in a Pure Michigan Moment Facebook contest sponsored by Plymouth-based Absopure.

Cooper’s winning photo was taken in the Cecil Bay/Trails End Bay area in Mackinaw City. He said he captured “a perfect ending to a perfect day.”

The social media contest, which asked consumers to share a photo of one of their favorite Pure Michigan Moments, was launched on March 17, as a celebration of Absopure’s newly announced partnership with the Michigan Economic Development Corporation (MEDC) and its award-winning Pure Michigan campaign.

“As you can see from the array of great photos submitted to our contest, Michigan means a lot of things to a lot of people,” Frank Zolenski, marketing director for the company, said. “At Absopure, we are proud of our Michigan roots and want to continue to inspire more Pure Michigan Moments for residents and tourists alike.”

Cooper will receive a weekend getaway to Grand Traverse Resort and Spa in Traverse City that includes two nights of free accommodations, four complimentary breakfasts, sweet treats from Dylan’s Candy Bar, 20 arcade tokens and an additional $100 gift card to spend at the resort.

Absopure, a family-owned company, has been bottling and delivering fresh, all-natural Michigan spring water for more than 100 years.

As part of its partnership with MEDC, 24- and 35-packs of Absopure Natural Spring Water – available at retailers throughout the Midwest, including ACO, Gordon Food Service, Meijer, Spartan Stores and hundreds of others – now carry new packaging co-branded with Pure Michigan that celebrates Michigan’s natural beauty and recognizes Absopure’s century-old Michigan roots.